Eastridge Design Room

Anyone who knows Pix Design, knows that we love working with clients from creative industies. So we were ecstatic when we were approached by Eastridge Design to redo their website. Eastridge Design had a very strong brand in place and even though they had beautiful photos of their work, their previous website failed to deliver. We built a clean, open and easy-to-navigate site which reinforces their existing brand. Even though the site may appear simple, the prudent attention to detail showcases the high quality of work.

We successfully wrapped up the American Colors photo shoot for their Spring 2010 look book. This was the first big shoot for AC with multiple models and a crew of eight. To go along with AC’s branding, we decided to use non-models for the shoot, you know, “real people” as they’re often called. The entire day went very smoothly due to the hard work and enthusiastic attitudes of the talent. Special thanks goes out to our wonderful photographer, Ben Ritter, as well as Doug Crowell, the owner Buttermilk Channel. Also, a big thank you for everyone involved; you make our job look easy! Here is a little sampling of some of the unedited photos from the shoot. We’ll keep you updated on the completion of the actual book.

Celia among the flora

Our two male models: John and John

First Frame

I was just flipping through some of the play instantly’s on Netflix last night when I came across Jean Luc Godard’s Pierrot le fou. It’s a Godard I hadn’t seen before, so I hooked up my computer to my TV and pressed play. Within seconds, I was head over heels for this movie. That’s right, the type only title-sequence rivals some of the greatest in cinema history. On a black screen a whole lot of red A’s appear on the screen. It’s a striking image in itself. Then a B, a C, a few D’s and so on. What appears to be a random and meaningless order slowly unfolds, like a game of Wheel of Fortune, until the puzzle is solved. It’s a simple system, but totally unexpected and engaging. I was so excited, that only 5 seconds into it, I rewound the film so I could take pictures.

The rest of the film doesn’t disappoint either. It is chock full of visually stunning vignettes of French Noir moments. Godard is known for being experimental, but I think this is my favorite of his thus far….and I’ve seen a number. Of course the beautiful Anna Karina is visually stunning as always. I highly recommend this movie to anyone, especially those geeked-out typophiles out there.

More pieces of the puzzle

Full Title Sequence

Why don’t they make trailers like this any more. C’est la vie.